Linking Style & Substance

The UrbanLink team addresses all client needs in real time with a fully-integrated service approach. Our team of creative marketing, communication, and public affairs strategists have over 50 years of combined experience managing campaigns for playful and edgy as well as highly technical and intensely-regulated brands. UrbanLink’s five-step approach to strategic alignment, The Link Effect, brings value and expertise to each campaign from start to finish.

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Urbanlink team

President & CEO

Christopher Jones created UrbanLink Group, a strategic marketing and communications company, after spending more than 15 years as an entrepreneur. With extensive experience in business development, Chris has launched several industry-leading brands and products into the marketplace. 

Most recently, Chris served as the CEO and founder of a regenerative medicine company which  commercialized tissue-based products for surgical and clinical applications. His experience paves the way for UrbanLink to support clients facing complex oversight by governing bodies at both state and federal levels. 

Chris has built commercial value well over $200 million and is excited to support UrbanLink’s clients in achieving the same level of success.

“A great marketing and communications agency is more than messaging and branding. It’s about understanding business fundamentals. Our focus at UrbanLink Group is linking our efforts directly to your bottom line. This is how we win collectively!” – C. Jones

“Connection creates energy which is a catalyst for powerful change. The most successful businesses hinge on creating an emotional connection and passion for their brand. Whether your bottom line is measured in dollars or votes, your messaging, marketing, and public relations must seize stakeholders through compelling emotional connections.” – N. Laury

Vice President of Client Services

Noelle Laury joined UrbanLink Group with more than 20 years of business development, creative strategy, public relations, and public affairs expertise. Her background in both the public and private sectors provides valuable insight into developing and executing strategic stakeholder engagement and communication programming.

Noelle previously served in Congressman Walt Minnick’s administration as a constituent services representative. In this role, she effectively collaborated with every federal agency related to business and the constituents of Idaho’s First Congressional District to reclaim over $1 million for deserving community members.

Her former clients include Albertsons, Boise Cascade, Optum Idaho, Nelnet, POWER Engineers, Idaho CuMo Mining Corporation, and Lucky Minerals.

Vice President of Client Services

Noelle Laury joined UrbanLink Group with more than 20 years of business development, creative strategy, public relations, and public affairs expertise. Her background in both the public and private sectors provides valuable insight into developing and executing strategic stakeholder engagement and communication programming.

Noelle previously served in Congressman Walt Minnick’s administration as a constituent services representative. In this role, she effectively collaborated with every federal agency related to business and the constituents of Idaho’s First Congressional District to reclaim over $1 million for deserving community members.

Her former clients include Albertsons, Boise Cascade, Optum Idaho, Nelnet, POWER Engineers, Idaho CuMo Mining Corporation, and Lucky Minerals.

“Connection creates energy which is a catalyst for powerful change. The most successful businesses hinge on creating an emotional connection and passion for their brand. Whether your bottom line is measured in dollars or votes, your messaging, marketing, and public relations must seize stakeholders through compelling emotional connections.” – N. Laury

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